Google Ticks Unique Content
Google always likes unique and SEO content. A website that has unique content and high-quality content compared to others will get ranked sooner than others. This is why Google is placing so much value on unique content. Creating content that is shared like videos, blog posts, and e-books is a great benefit.
The advantage is that people will engage with your website, so Google ticks you in its search engine calculations, more back-links are made to the website from other websites which affects google ranking.
This is where the strategy of "off-page optimization" begins to realize its importance and presence and should be incorporated into your SEO strategy. This is the last step to get Google to tick you.
Off-page optimization
Generally SEO experts agree that link building techniques such as off-page optimization can achieve 80% contribution for any SEO campaign. This is the most important activity from us to get our website ranked well in search engines. The major driving force is "backlinks".
Importance of "backlink"
A back-link or a link is the factor you use to bring to another page. This link is the most important, because it is like a vote for our page which will tell the search engines that other web pages use your page for information.
The website you link to is more like voting for your webpage, which also makes your ranking higher. By the way all websites are not weighted, so we have to link some valuable pages which have good page rank and domain authority.
So here are 5 basic tricks for easy link building:
1: Analyze Competitors
This is one way where you can start your link building activities. First of all you need to find your competitors in your niche. And analyze their backlinks and link to various backlink checker websites.
You do not need to link all the links in your website to competitive links, just take the major website links. This will help you surpass your opponent with a backlink. Just keep it like routine work.
2. Unique Content, Up to date Content, and High-Quality Content
Always, providing continuity, new, compelling, and useful content, content, and content, the best way to encourage people to link to your website.
Building up to date articles and useful content; Such as your products, industry, current market information with keyword oriented useful content will probably affect your website more than any other factor discussed here. Following the Google Penguin update, regularly posted quality content is the recommended method to get more traffic to your website.
And you should post at least 2 new articles per week, being more preferable, because Google will favor websites that are constantly updated that contain unique content. And if your website provides good content, other websites will naturally want to link to you.
When posting articles, don't forget to write title tags and meta descriptions to your articles with principles, and include keywords or phrases you want.
3: Join Web 2.0
Linking to a Web 2.0 site is a great way to develop search engine friendly links. If you are not familiar with the name, Web 2.0 is used to describe websites for which there is a social networking component.
Sites like StumbleUpon, Squidoo, and Tumblr generate most of their content from site users themselves.
These pages include interactive information sharing as well as collaboration. You can even add articles that include up to 9 free backlinks per article on your website.
The best way to build links and create strong SEO benefits through Squidoo.com is to create unique content focusing on your keywords. Always try to include multimedia, such as videos or images, to gain more trust and authority.
4: Testimonial
Always give online testimonials to your customers, business partners, or anyone else you can give, as it is a great way to get free backlinks from legitimate websites.
Don't forget to include your strategic keywords in your testimonials and hyperlink it back from your website to the webpage.
5: Link request for your connection
And finally, the source of your own network for potential opportunities to create more links. Business contacts, distributors, family members, friends, suppliers, even your children's schools, all have the ability to provide you with backlinks.
If they like you and you are good for them and, ask for a free backlink on their website. If you can manage to get powerful and valuable links from websites like edu.com, then it will be very beneficial for your SEO efforts.
